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According to research conducted by Wordfence, plugins are the root cause of most WordPress website hacks because hackers know how to exploit the fact that not all WordPress plugins are secure. In fact, plugins account for nearly 60% of all WordPress breaches, meaning they have the potential to be your biggest security enemy. Some of the common ways hackers take advantage of your site is bad and...
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Crawling your website uncovers all sorts of technical problems and could help prevent, all sorts of problems that affect user experience and SEO such as: 1. Duplicate content 2. Broken pages 3. Broken Links 4. Non-Indexed pages Duplicate content -  Duplicate content is something everyone should be concerned with because duplicate pages often don’t rank highly, and can get left out of sear...
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Malware is a burden on all websites.  If you fail to check for malware, it can cause damage to your website and it will leave you will a lot of out of pocket service fees to trying to remove it. Being infected with malware has a huge impact on your website and your business. Aside from the obvious monetary and time investments involved in fixing the issues, a reduce in customer trust can result...
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Much like diagnosing a car, an SEO assessment plays an important role in determining how your website is performing. Without an audit, it is virtually impossible to uncover everything that could be affecting your site. Needless to say, that SEO assessments are important and key be the key to site success.     What is an SEO Assessment? There are literally hundreds of ran...
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We talk a lot about how to improve SEO to increase traffic. But there’s a second piece that’s often overlooked. How will it impact business? Neglecting conversions creates a website that ranks high for keywords but attracts a bunch of users who aren’t looking to buy. That’s why you have to think about focusing on more than just technical SEO. Each of the five elements listed is important to...
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Sales has changed, it is more than just closing a deal. It’s about nurturing and understanding what your customers want and need in order to build a good relationship, provide value, and ultimately ensure a good fit over the long-run. Marketing has also changed.  Generating leads is no longer the only goal. Thanks to the growth of technology, marketing can now help the Sales Process...
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 Mobile-friendly web sites were given a big leg up on competitors. Known as “responsive” web sites, these sites instantly adapt to whatever device you are viewing them on. As users were turning to smartphones and other mobile devices to surf the web, Google realized that most sites didn’t display well on mobile devices. Therefore, Google updated the way they list sites, giving mobile-frien...
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As a business owner, your website's security needs to be a top priority. While you may believe that only large businesses and corporations are at risk of being hacked, the truth is that amount of cyber attacks on small online businesses has only intensified. In fact, 43% of all cyber attacks are aimed directly against small businesses. Unfortunately, very few business owners the impor...
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Your website is your storefront for not only google, but for potential customers. You might trust your instincts when designing and optimizing it, and you might see no issues with its structure as long as it generates some leads...But what about your customers? SEO and design trends change rapidly. Websites tend to get old. With no timely updates, they cease to fulfill their tasks: to sell, inform...
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